The Campus Marketing Institute
For University and College Programming Staff

Your Campus Events Deserve Brand Partnerships

List your events free and get discovered by national brands and agencies actively budgeting for campus sponsorships. From Welcome Week to movie nights, there is a brand that wants to be there.

Create Your Free University Account

Free for universities. No contracts. Takes 5 minutes.

500+ Campuses in our network
300+ Brands seeking campus events
$0 Cost to list your events
48hr Average time to first brand view

Brands actively seeking campus sponsorship opportunities

Sephora Nike Spotify BodyArmor LinkedIn Google Conair
Why Partner With Us

Turn Your Programming Calendar Into a Brand Partnership Engine

University events offices, student activity boards, athletics departments, and campus recreation staff use The Campus Marketing Institute to connect their programming with brands and agencies who want to sponsor, sample, and activate at real campus moments. We bring the brands to you.

Instant National Visibility

Your events are seen by brand managers and agency buyers across the country the moment we publish them. No cold outreach required on your end.

Supplement Your Programming Budget

Attract sponsorship dollars, product donations, in-kind support, and brand activations that enhance your events at no cost to your department.

Five-Minute Submission

Submit any event with our simple form. Upload your existing flyer or sponsorship deck and you are done. We handle the rest.

Always Free for Universities

We are compensated by the brands and agencies who use our platform. Listing your events and receiving sponsorship inquiries costs your institution nothing, ever.

Every Campus Event Qualifies for Sponsorship Consideration

Brands want to reach students at every touchpoint on campus, not just the headline events. Our network of agencies and brand managers is looking for opportunities across the full spectrum of campus life. If students will be there, a brand wants to know about it.

Welcome Week High brand demand Homecoming High brand demand Athletics and Sporting Events High brand demand Greek Life Events High brand demand Career Fairs Student Organization Fairs Concerts and Performances Health and Wellness Events Cultural Events Movie Nights and Screenings Community Service Events Stadium and Arena Events High brand demand Orientation Programs Any Event on Your Calendar

No event is too small. A brand-sponsored movie night costs your department nothing and adds to the student experience.

How It Works

1

Create Your Free University Account

Register with your university email. Add your school profile including contact information, enrollment size, and location. Your account is reviewed and activated within one business day.

Free forever
2

Submit Your Events

Enter event details including name, date, location, expected attendance, and any existing sponsorship information. Upload your flyer, sponsorship deck, or a CSV of your entire semester calendar.

Upload CSV for bulk submission
3

We Review and Publish Within 48 Hours

Our team reviews every submission and publishes approved events on our platform for brands and agencies browsing our network. You will see your event go live inside your dashboard with a confirmation.

48-hour turnaround
4

Brands Find You and Reach Out

National brands and agencies browse your events, review your sponsorship details, and submit inquiries directly through our platform. We make the introduction and you take it from there.

No cold outreach needed
No Sponsorship Deck Yet?

We Will Help You Build One

Many schools join our platform before they have sponsorship tiers, brand kits, or formal packages. That is completely normal. Schedule a short consultation and our team will help you structure a sponsorship deck you can upload with your events so brands know exactly what you offer.

Free for universities. No obligation.

Your consultation includes

  • Review your event calendar and audience reach
  • Define sponsorship tiers and activation options
  • Outline deliverables brands expect (logo placement, sampling, social, and more)
  • Leave with a deck structure you can upload with your events

Most calls are 30 minutes. We will follow up within 24 business hours to schedule.

We submitted our Welcome Week lineup in one afternoon and had three brand inquiries within a week. One turned into a product sampling partnership that covered a significant portion of our programming costs for the semester.

Director of Student Activities, Big Ten University

Established 2012 500+ University Network Coast-to-Coast Coverage

Built for the People Who Run Campus Life

You do not need to be a sponsorship professional to use this platform. If you plan, manage, or support campus events in any capacity, your programming calendar belongs here.

Student Activities and Programming Boards

Connect your event calendar with brands looking to activate at student-run programming across every campus format.

Athletics Departments and Recreation Staff

List sporting events, intramural tournaments, fitness programs, and stadium activations for corporate sponsorship consideration.

University Events and Conference Services

Institutional events, orientation programs, alumni weekends, and large-format campus productions are exactly what brand sponsors are looking for.

Greek Life Advisors and Council Staff

Recruitment weeks, philanthropy events, and chapter programming are among the most sought-after sponsorship opportunities in our network.

Campus Recreation and Wellness

Health fairs, intramurals, outdoor recreation events, and wellness programming attract brands in fitness, nutrition, and lifestyle categories.

Student Organization Advisors

Student clubs and organizations running events of any size can qualify for brand sponsorship, product donations, and in-kind support.

Common Questions from University Staff

No. Listing events and receiving brand inquiries is completely free for universities. The Campus Marketing Institute is compensated by the brands and agencies who use our platform to find campus sponsorship opportunities. There is no cost to your department, ever.

That depends on your institution's policies. Most event coordinators, student activity board staff, athletics staff, and recreation directors list events independently. We recommend checking with your department head or compliance office if you are unsure. We are happy to provide documentation about our platform for your institution's review.

That is fine and very common. Many schools list events without defined sponsorship tiers or packages. Brands will still discover your events and reach out directly with their own proposals. You are never obligated to accept any partnership and can review every inquiry before responding. Request a free consultation to help build your sponsorship deck.

Yes. We provide a downloadable CSV template you can populate with your full calendar and upload in a single submission. Each event is reviewed and published individually, typically within 48 hours.

Our brand and agency network spans consumer packaged goods, apparel, technology, food and beverage, financial services, health and wellness, entertainment, and more. Brands range from national Fortune 500 companies to emerging direct-to-consumer brands looking to establish their presence on campus.

You will receive a notification in your dashboard and by email whenever a brand submits a sponsorship inquiry for one of your events. We review every inquiry before it reaches you to ensure relevance and legitimacy.

Your Next Event Could Have a Sponsor

Join universities across the country already connecting their campus programming with national brands through The Campus Marketing Institute. It is free, it is fast, and brands are waiting.

Create Your Free University Account

Free for universities. No credit card. No contracts.